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Check out The Hollywood Reporter‘s interview with Dawn Ostroff, the president of entertainment at the CW:

THR: Is there a lesson from the success of “The Vampire Diaries”?

Ostroff: Great writing, great casting, a topic that’s in the zeitgeist and a known franchise is always what we look for. It’s the perfect example of the kind of qualities we stress in every show we pick up.

THR: Is it too early to talk about a “Vampire” spinoff?

Ostroff: Too early. But hopefully in a few years.

THR: Between the durability of “Smallville,” “Supernatural” and the popularity of “Vampire Diaries,” should the CW head in a more genre-driven direction?

Ostroff: What “Vampire Diaries” has done so well is that it’s not just a genre show, it has romance and humor and friends that feel like family. There are so many elements that work on different levels. So although it is a genre or sci-fi show, it has a lot of other elements that make the show work for all of our audience. We picked up a show called “Be-Twixt,” which is a genre show if you will, but it has many of the same elements.

MTV reports:

Sean Faris may no longer be stalking the woods of Mystic Falls on the “Vampire Diaries,” but that doesn’t mean his dance with The CW is over. The 27-year-old actor has just been cast as the lead in the series “The Wyoming Project,” penned by “Gilmore Girls” writer Amy Sherman-Palladino. We’re betting execs saw his hot, hot Men’s Health cover and knew they couldn’t let the star flee too far.

According to The Hollywood Reporter, the drama centers around Sean’s character Gideon Thorpe, “a horse trainer who becomes the patriarch of a Wyoming ranch responsible for his three younger sisters after their parents die.”